今天的挑战使3D映射技术中心舞台

在这次采访中，迅速发展的印度公司Magnasoft的创始人Bobbie Kalra谈到了数字双胞胎和地理空间行业的未来。

Digital twins form the basis for the digital transformation of all aspects of our world, from individual assets to entire cities. Magnasoft, an ambitious India-based digital geospatial information specialist, creates primitive and intelligent 3D models to enable better and more informed decision-making for all kinds of applications.188金宝搏特邀interviewed Bobbie Kalra, the company’s founder, who is looking forward to some exciting years ahead for the geospatial industry.

您最近宣布，本特利系统前首席产品官Bhupinder Singh已加入您公司的董事会。这如何反映Magnasoft的野心？

This is the perfect time for Bhupinder Singh to加入我们的领导团队。他在软件产品行业中的34年经验将在实现我们成为新时代的以位置数据验证解决方案提供商为中心的野心方面发挥重要作用。长期以来，我们一直致力于使用准确，详细的3D模型和数字双胞胎来促进数字构建，而Bhupinder在这些领域的丰富经验将帮助我们为曲目添加更多成功的故事。我们一起期待完成几个里程碑，同时帮助企业做出更明智的决定。

A well-functioning land administration system, or cadastre, is the foundation of national stability and social welfare. How does Magnasoft contribute to this?

In our very essence, at Magnasoft we are committed to creating stronger land administration systems which enable the relevant authorities to make more informed decisions. In turn, this strengthens the social, economic and governance fabric of cities. Moving on from being recognized for our innovative property assessment programme in 2000, we have executed distinguished land-based projects for government agencies worldwide and mapped more than 40 million land parcels across multiple continents.

在大流行期间，我们通过财产变更检测项目和财产税的包裹地图来帮助世界各地的政府增强收入并改善其运营。这些项目帮助他们在艰难时期实现了更少的成就。大流行导致人们的生活和工作方式变化。因此，管理城市的使用方式，使用土地和管理基础设施将在未来的时间发生重大变化。Magnasoft能够在这种不断变化的情况下做出重大贡献。在大流行世界中，我们希望通过我们的创新土地利用计划，3D城市基础设施，城市管理和其他相关解决方案继续在确保稳固的治理和社会福利方面发挥至关重要的作用。

您公司的客户群包括BP，Shell和BMW之类的客户。您向这些跨国公司提供哪些地理空间服务？

与我们的合作伙伴联合，我们帮助这些公司在其运营方面提高了效率 - 主要是在布朗菲尔德扩张项目中，我们创建了数字双胞胎，并对整个工厂进行了3D映射，作为重建计划的基础。使用我们的域知识和专业知识，我们成功地根据每个客户的要求创建了整个3D数据结构。

如今，政府和企业必须处理大量需要管理，更新和分析的地理空间数据。该如何有效地处理这个挑战？

While technological advancements in the shape of cloud computing, artificial intelligence, machine learning and so on are aiding the handling of geospatial data, adopting a well-planned approach to managing the data can significantly help to attain the desired outcomes. We believe that businesses can achieve the most effective results with a top-to-bottom approach in which the data is first used to solve the most critical business problems and subsequently the rest. It is very important to prioritize the data needs. Governments and businesses must develop and implement a roadmap for how the data is to be used. This will support the efficient management of the huge data volumes as the challenges can be addressed in order of priority.

鹿特丹，新加坡和赫尔辛基等许多主要城市都在开发3D数字模型，为成为“智能城市”铺平了道路。您对与3D城市建模有关的当前地理空间数据状态有何看法？您在地理空间行业看到哪些机会？

Broad adoption of 3D modelling for building the cities of tomorrow is long overdue, but a number of ambiguities and the price remain major constraints. Adoption needs to happen on a larger scale in order to bring down the cost of the technology. Additionally, it is necessary to effectively integrate the IT and engineering workflows in order to achieve operational efficiency. These challenges must be addressed to make the technology more mainstream.

大流行改变了城市结构的组成，现在许多地理空间机会在重新建立或重新利用城市基础设施方面出现了。随着远程工作的概念获得动力，工作场所将经历很多变化。土地利用计划将相应地发展，地理空间数据的作用将得到加强。

许多学科用于许多目的，许多行业都使用地理空间数据，但似乎普遍缺乏对此的认识。例如，建筑，工程和建筑（AEC）部门似乎为映射和测量专业提供了巨大的机会。Magnasoft如何为AEC行业的数字化做出贡献？

的确，AEC行业的数字化并没有以期望的速度进行。但是，情况正在改善。随着具有成本效益和用户友好的技术的出现，例如激光扫描和无人机（unmanned aerial vehicles or ‘UAVs’, Ed.), the sector is becoming more receptive to digitalization. Cloud-based systems are enabling different technologies to work together to ensure the smooth running of complex operations such as large airports, where the technological integration extends way beyond 3D models. The AEC sector is gradually adapting to this technological disruption.

The industry gradually advanced from paper drawings to CAD, which has now become the de facto standard for AEC. That will eventually be replaced by 3D, and that’s when real transformation will happen in AEC. Magnasoft has been at the forefront of developing innovative solutions for AEC, from 3D reality infrastructure models for enhanced planning to digital twin models with high levels of detail and accuracy, and is therefore strongly supporting the sector’s digital transformation.

在3D中绘制室内空间被认为是特别具有挑战性的。在这种情况下，贵公司提供哪些解决方案？

随着基础架构在很大程度上被重新利用和远程资产管理获得动力，室内环境的精确映射将变得越来越重要。在AEC设施和室内导航的情况下，室内3D映射是工厂维护和监测的组成部分。大流行还强调了高准确性3D室内数据的需求，该数据可以通过发出有关人满为患的地区的警报来使用户在封闭环境中保持安全。这样的功能将室内映射到另一个级别。

A lot of data is already being collected nowadays about large indoor spaces such as airports and malls, and that can be repurposed for solving problems related to last-mile navigation and so on. We are working with a few commercial mapping companies to see how such data can be used to solve consumer-centric problems, whether related to last-mile navigation or avoiding overcrowded areas indoors. Location-based augmented reality is another technology which is rapidly advancing and has the potential to transform indoor environments into immersive AR/VR (augmented reality/virtual reality, Ed.）经验。我们认为，所有这些发展将为地理空间行业创造许多机会。

Which technologies are you following with special interest due to their possible future importance to the geospatial industry?

We are now living in the times of artificial intelligence (AI), deep learning (DL), machine learning (ML) and geographic artificial intelligence (GeoAI). When coupled with human operators, all these new technologies are opening up exciting possibilities and we are therefore continuing to take a keen and active interest in them. As Magnasoft evolves into version 3.0, we are gearing up to deliver more effective data management services for AI/ML applications. Our deep domain knowledge remains the driving force behind developing new solutions for the new world.

How do you view the market outlook for the geospatial industry in the years ahead?

我设想了未来的一些令人兴奋的时刻！大流行增强了位置技术的重要性，因此，该行业正在发展许多新的机会。尽管在接下来的几个月中，这种情况可能仍然具有挑战性，但我们可以期望看到新的商机在电动汽车，自动驾驶汽车，公用事业，设施管理，重新城市化，室内导航等领域开放。行业专业人士需要迅速发展，配备最新的技术知识，并抓住机会。对于像我们这样的公司来说，这是一个绝佳的时机，将他们的深层领188asia备用网址域知识与最先进的技术的力量相吻合并创建未来派解决方案。

关于鲍比·卡拉（Bobbie Kalra）

Bobbie Kalra有机械工程学士学位from Bangalore University and over 20 years of global entrepreneurial experience. Since foundingMagnasoft，他曾担任该公司的许多领导职务，包括副总裁销售和首席运营官。2007年9月，他接任首席执行官，并将Magnasoft成长为位置技术服务的全球领先提供商之一，以及在空间信息管理专业世界中的地理位置转型。如今，该公司雇用了1000多名员工，并在73个国家 /地区拥有客户。